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Regional Bancassurance Manager

Bank/Insurance

Kenya-Several regions · Full-time · Bancassurance / Business Development

Application closing: 10/11/2026

Job description

1. Job purpose To drive bancassurance business growth across an assigned region by developing strong relationships with bank branches, insurance companies and other distribution partners. The role is responsible for achieving insurance sales targets, increasing insurance penetration among bank customers, ensuring regulatory compliance, and improving customer experience.

Qualifications and requirements

2. Key duties and responsibilities A. Business development and sales - Develop and implement regional bancassurance business plans. - Achieve regional targets for insurance premiums, commissions, policies sold and revenue. - Identify opportunities to cross-sell and upsell life, general, medical and other approved insurance products to bank customers. - Monitor sales performance and implement corrective actions where targets are not met. - Support branches in campaigns, customer acquisition and product promotions. B. Relationship management - Build and maintain productive relationships with bank branch managers, relationship officers, insurance partners and underwriters. - Coordinate with insurance companies to ensure timely quotations, policy issuance, renewals and claims support. - Resolve escalated customer and partner issues. C. Team leadership and capacity building - Train and coach branch staff and bancassurance sales teams on insurance products and sales techniques. - Monitor individual and branch performance against targets. - Conduct regular regional performance reviews and provide feedback to management. D. Compliance and risk management - Ensure sales practices comply with applicable insurance regulations, banking policies and internal procedures. - Promote proper customer needs assessment, disclosure of policy terms, and fair treatment of customers. - Monitor documentation, customer consent, complaints and policy cancellation trends. - Support compliance with applicable KYC, AML and data-protection requirements. E. Reporting and analysis - Prepare weekly, monthly and quarterly regional performance reports. - Analyse premium growth, product mix, conversion rates, renewals, persistency and commission income. - Recommend strategies to improve profitability and operational efficiency. 3. Academic qualifications Minimum qualifications - A Bachelor’s degree in Insurance, Finance, Banking, Business Administration, Commerce, Marketing, Economics or another relevant business discipline. Professional qualifications One or more of the following would be an advantage: - Diploma or professional qualification in Insurance. - Certificate or Diploma in Bancassurance, where available. - Progress toward or completion of recognised insurance professional qualifications, such as the College of Insurance (Kenya) programmes or the Chartered Insurance Institute (CII) qualifications. - Relevant banking, sales management or financial-services certifications. Experience - At least 5 years of relevant experience in insurance, bancassurance, banking or financial-services sales. - At least 2–3 years in a supervisory, team-leadership or regional sales role is desirable. - Demonstrated experience managing sales targets, partner relationships and business development. 4. Required skills and competencies - Strong sales leadership and business-development skills. - Knowledge of insurance products, underwriting processes and claims procedures. - Understanding of bancassurance distribution models and bank branch operations. - Excellent communication, negotiation and relationship-management skills. - Data analysis, forecasting and performance reporting. - Customer service, problem-solving and complaint resolution. - Integrity, regulatory awareness and attention to detail. - Proficiency in Microsoft Excel, Word, PowerPoint and CRM or sales reporting systems. 5. Key performance indicators (KPIs) KPI Measurement Premium growth Actual premiums against regional targets Commission income Revenue generated from bancassurance Policy sales Number of policies issued Branch activation Percentage of branches meeting targets Cross-selling Insurance sales per eligible bank customer Renewals and persistency Policies renewed and maintained Compliance Audit findings, documentation quality and regulatory breaches Customer experience Complaints, resolution times and customer satisfaction HelaWorks Kenya (HELA) recruitment platform and submit their applications online. Create your account and apply here: https://jobs.helaworkskenya.co.ke/ Applicants should register, complete their profiles, and submit an updated CV along with details of their academic qualifications, professional certifications and relevant work experience. Only shortlisted candidates will be contacted.

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